Global EdTech Market to Reach USD 721.2 Billion by 2033, Stimulated by Rising Availability of Online and Blended Learning Models

January 02, 2025 | Technology & Media

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According to the latest report by IMARC Group, titled “Edtech Market Report by Sector (Preschool, K-12, Higher Education, and Others), Type (Hardware, Software, Content), Deployment Mode (Cloud-based, On-premises), End User (Individual Learners, Institutes, Enterprises), and Region 2025-2033,” the global EdTech market size reached USD 250.2 Billion in 2024. Education technology (EdTech) refers to the utilization of digital tools, platforms, and resources to enhance and facilitate the learning process. It encompasses a wide array of technologies and tools, including online courses, educational apps, interactive multimedia, virtual reality (VR), and learning management systems. It enables personalized and adaptive learning, allowing students to learn at their own pace and catering to their individual needs. It provides access to numerous educational content and resources, breaking down geographical barriers and promoting inclusive education. It also promotes active engagement and collaboration among students through interactive learning activities and online discussion forums.

Global EdTech Market Trends:

At present, the rising availability of online and blended learning models represents one of the primary factors impelling the growth of the market. Besides this, the rising number of educational institutions and learners relying on digital platforms and tools to deliver and access education remotely is contributing to the growth of the market. In addition, the growing traction of interactive and immersive learning experiences that enhance student engagement, motivation, and knowledge retention is offering a favorable market outlook. Apart from this, the increasing integration of artificial intelligence (AI) and machine learning (ML) algorithms into EdTech platforms to offer personalized and adaptive learning experiences is supporting the growth of the market. Looking forward, the market value is projected to reach USD 721.2 Billion by 2033, expanding at a CAGR of 11.86% during 2025-2033.

Market Summary:

Based on the sector, the market has been segmented into preschool, K-12, higher education, and others. At present, K-12 dominates the market, holding the largest share.
On the basis of the type, the market has been segregated into hardware, software, and content. Hardware currently accounts for the total market share.
Based on the deployment mode, on-premises represent the largest segment, followed by the cloud-based.
On the basis of the end user, the market has been classified into individual learners, institutes, and enterprises. Presently, individual learners exhibit a clear dominance in the market.
Region-wise, the market has divided into North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. Amongst these, North America enjoys the leading position in the market.
The competitive landscape of the market has also been examined, with some of the key players being 2U Inc., BYJU'S, Chegg Inc., Class Technologies Inc., Coursera Inc., Edutech, Google LLC (Alphabet Inc.), Instructure Inc., Lenovo Group Limited, SMART Technologies ULC (Hon Hai Precision Industry Co. Ltd.), Udacity Inc., upGrad Education Private Limited, etc.

Report Coverage:

Report Features	Details
Base Year of the Analysis	2024
Historical Period	2019-2024
Forecast Period	2025-2033
Units	Billion USD
Segment Coverage	Sector, Type, Deployment Mode, End User, Region
Region Covered	Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered	United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered	2U Inc., BYJU'S, Chegg Inc., Class Technologies Inc., Coursera Inc., Edutech, Google LLC (Alphabet Inc.), Instructure Inc., Lenovo Group Limited, SMART Technologies ULC (Hon Hai Precision Industry Co. Ltd.), Udacity Inc. and upGrad Education Private Limited
Customization Scope	10% Free Customization
Post-Sale Analyst Support	10-12 Weeks
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

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Global EdTech Market to Reach USD 721.2 Billion by 2033, Stimulated by Rising Availability of Online and Blended Learning Models

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