The latest report by IMARC Group, titled “Beard Grooming Products Market Report by Product (Beard Oil, Beard Wax, Beard Shampoo, and Others), Type (Conventional, Organic), Age Group (Millennials, Gen X, Baby Boomer), Distribution Channel (Supermarkets and Hypermarkets, Pharmacy Stores, Online Stores, and Others), End-User (Personal, Commercial), and Region 2025-2033,” finds that the global beard grooming products market reached a value of USD 31.2 Billion in 2024. Beard grooming products are used to maintain the facial hair of individuals. These products include beard oil, shampoo, gels, softeners, wax, balm, and moisturizers. They facilitate healthy beard growth and help fill up the patches of thin facial hair. Beard grooming products are also utilized for brushing and controlling facial hair, the growth of which is based on the levels of testosterone and dihydrotestosterone (DHT) present in the body. Nowadays, these products are gaining popularity among men as they have become more conscious about their looks and appearances.
Global Beard Grooming Products Market Trends:
The market is primarily driven by the growing awareness regarding hygiene and personal grooming among men. Growing out a beard has been a popular trend among males for a long time resulting in the continuous improvement and evolution in the style and look of the beard. Factors such as rapid urbanization and changing lifestyles are also propelling the demand for beard grooming products. Besides this, the rising impact of social media, digital marketing, and celebrity endorsements are creating a positive influence on the market. Furthermore, manufacturers are introducing product variants with different flavors and fragrances that are enriched with nutrients such as vitamins A, B, D, E, and zinc and magnesium that maintain the overall appearance of the skin. The rapid evolution of these grooming products that cater to the requirements and convenience of the customer is also fueling the market growth. In addition to this, with the growing proliferation of social media platforms, millennials are getting influenced by celebrities and eminent personalities promoting different grooming brands and products. Looking forward, the market value is projected to reach USD 54.0 Billion by 2033, expanding at a CAGR of 5.97% during 2025-2033.
Market Summary:
Report Features | Details |
---|---|
Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Segment Coverage | Product, Type, Age Group, Distribution Channel, End-User, Region |
Region Covered | Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
Countries Covered | Germany, France, United Kingdom, Italy, Spain, Poland, United States, Canada, China, Japan, India, South Korea, Australia, Saudi Arabia, Iran, Turkey, United Arab Emirates, Brazil, Mexico |
Companies Covered | The Famous Beard Oil Company, The Man Company (Helios Lifestyle Private Limited), Beardbrand, The Bearded Bastard, Texas Beard Company, Billy Jealousy, Smoky Mountain Beard Co., LLC, Quallis Brands LLC (Scotch Porter), Honest Amish and Murdock Limited (Murdock London) |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
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