Global Culinary Tourism Market Expected to Reach USD 4,210.2 Billion by 2033 - IMARC Group

Global Culinary Tourism Market Statistics, Outlook and Regional Analysis 2025-2033

The global culinary tourism market size was valued at USD 1,090.5 Billion in 2024, and it is expected to reach USD 4,210.2 Billion by 2033, exhibiting a growth rate (CAGR) of 14.46% from 2025 to 2033.

The culinary tourism market is mainly driven by the growing interest in authentic and immersive food experiences, as travelers increasingly seek to connect with local cultures through their cuisine. For example, in March 2024, the Culinary Heritage Network (CHN), Sweden and World Food Travel Association (WFTA) announced their partnership to enhance culinary tourism and heritage. The collaboration aims to support local food producers, promote culinary destinations, and develop educational programs, fostering a deeper appreciation for global food traditions. In line with this, social media platforms like Instagram and TikTok have amplified this trend, enabling food enthusiasts to discover and share unique gastronomic destinations, thereby fueling the desire to explore diverse culinary landscapes. Additionally, the rise of the "foodie" culture has led to a greater appreciation for artisanal and locally sourced ingredients, encouraging destinations to highlight their unique food offerings.

Sustainable culinary tourism emphasizes eco-friendly practices, such as farm-to-table dining, reducing food waste, and supporting local farmers and producers. For instance, in July 2024, Busch Systems announced its partnership with the Culinary Tourism Alliance to support Feast On® Signature Experiences in Ontario. This initiative promotes sustainability and local food systems at zero-waste events featuring locally sourced cuisine, interactive culinary demonstrations, and responsible waste management through state-of-the-art recycling and compost containers. This trend aligns with the increasing global emphasis on environmental responsibility and ethical consumption. Another significant trend is the integration of culinary experiences with other forms of tourism, such as wine tasting tours, cooking classes, and food festivals, which offer multifaceted and engaging activities for travelers. These trends not only enhance the overall travel experience but also promote cultural exchange and the preservation of culinary heritage, thereby ensuring the continued growth and evolution of the culinary tourism market.

Global Culinary Tourism Market Statistics, By Region

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia-Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa.

North America Culinary Tourism Market Trends:

The North American culinary tourism market is embracing trends focused on authenticity, sustainability, and local food culture. Travelers increasingly seek immersive experiences such as farm-to-table dining, food festivals, and regional cooking classes. This trend, supported by social media's influence, is boosting the demand for unique culinary destinations and eco-conscious dining experiences across the region.

Asia-Pacific Culinary Tourism Market Trends: 

The Asia-Pacific culinary tourism market is experiencing significant growth, due to surge in authentic street food experiences and fusion cuisine popularity. Sustainable practices are increasingly prioritized, with emphasis on farm-to-table dining and eco-friendly operations. Additionally, digital innovations like food-focused apps and virtual tours enhance traveler engagement, while vibrant culinary festivals attract global food enthusiasts.

Europe Culinary Tourism Market Trends: 

Europe’s culinary tourism market is driven by its rich and diverse food heritage, attracting travelers seeking authentic gastronomic experiences. The rise of foodie culture and social media influence encourages exploration of local cuisines. Additionally, sustainable and farm-to-table practices, alongside vibrant food festivals and well-trained guides, further propel growth in the region.

Latin America Culinary Tourism Market Trends: 

Latin America’s culinary tourism market is driven by its rich and diverse food heritage, attracting global food enthusiasts eager to experience authentic dishes. Additionally, government support and investment in food festivals enhance visibility, while the rise of social media amplifies culinary attractions. Sustainable practices and the growing middle class with disposable income further fuel this vibrant market.

Middle East and Africa Culinary Tourism Market Trends: 

In the Middle East and Africa, culinary tourism is driven by rich and diverse food traditions, vibrant cultural festivals, and increasing investments in tourism infrastructure. Additionally, a growing middle class population base and rising global interest in authentic, experiential travel propel the market. Government initiatives promoting regional cuisines and sustainable practices further enhance growth in these regions.

Top Companies Leading in the Culinary Tourism Industry 

Some of the leading culinary tourism market companies include Abercrombie & Kent Group of Companies S.A., Butterfield and Robinson Inc., Classic Journeys LLC, G Adventures, Gourmet On Tour Ltd., Greaves Travel L.L.C., International Culinary Tours, ITC Travel Group Limited, The Ftc4Lobe Group, Topdeck Travel Limited, Tourradar, among many others. In June 2024, Abercrombie & Kent introduced its largest collection of Luxury Small Group Journeys for 2025, featuring 22 new itineraries aimed at discerning travelers. Highlights include immersive experiences in Southeast Asia, Madagascar, and Southern India, as well as expanded offerings in Europe. Each journey focuses on unique cultural and culinary experiences, catering to travelers seeking adventure and enrichment.

Global Culinary Tourism Market Segmentation Coverage

• On the basis of the activity type, the market has been categorized into culinary trials, cooking classes, restaurants, food festivals and events, and others, wherein food festivals and events represent the leading segment. Food festivals and events lead the culinary tourism market by offering immersive, concentrated experiences that celebrate local flavors, techniques, and traditions. These gatherings attract food enthusiasts worldwide, providing unique opportunities to sample diverse cuisines in a festive environment. By spotlighting regional specialties and engaging tourists in cultural exchange, food festivals boost local economies and elevate the global appeal of culinary destinations.
• Based on the tour type, the market is classified into domestic and international, amongst which domestic dominates the market. Domestic tourism dominates the market due to travelers’ preference for familiar destinations, lower travel costs, and ease of access. Local food enthusiasts are keen to explore regional cuisines, supporting nearby economies. Additionally, cultural pride and the desire to rediscover homegrown culinary traditions drive domestic culinary trips. Enhanced marketing and infrastructure for local food experiences further reinforce this dominance.
• On the basis of the age group, the market has been divided into baby boomers, generation X, generation Y, and generation Z. Among these, generation Y accounts for the majority of the market share. Generation Y holds the largest market share due to their strong preference for authentic and unique food experiences. They seek cultural immersion and are eager to explore diverse cuisines, often sharing their adventures on social media. Their tech-savviness and disposable income enable them to engage in experiential travel, driving demand for innovative culinary offerings and supporting the market’s substantial growth.
• Based on the mode of booking, the market is segregated into online travel agents, traditional agents, and direct booking, amongst which online travel agents dominates the market. Online travel agents dominate the market by providing convenient booking platforms, extensive destination options, and tailored culinary packages. They leverage user reviews and personalized recommendations to attract food enthusiasts and utilize advanced digital marketing strategies to reach a global audience. Their ability to seamlessly integrate technology and offer comprehensive culinary experiences makes them leaders in the market, enhancing accessibility and engagement for travelers.

Browse IMARC Related Reports on Culinary Tourism Market:

• Philippines Culinary Tourism Market Report