United States Higher Education Market

Market Overview:

United States higher education market size reached USD 6.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 16.8 Billion by 2033, exhibiting a growth rate (CAGR) of 12.2% during 2025-2033​. The growing focus of government bodies to encourage individuals for professional development throughout careers is primarily driving the market growth across the country.

Higher education denotes the phase of learning that succeeds secondary education, typically administered at universities, colleges, and institutes. This encompasses a range of educational pursuits, including undergraduate and postgraduate degrees, vocational education, professional certifications, doctoral degrees, certificates, and diplomas. The applications of higher education are diverse, contributing to career progression, research endeavors, skill refinement, personal development, networking, community enrichment, economic growth, and technological innovation. Its benefits extend to elevated earning prospects, expanded employment avenues, heightened quality of life, cultivation of critical thinking abilities, encouragement of lifelong learning, cultivation of leadership skills, and stimulation of creativity.

United States Higher Education Market Trends:

The United States higher education market stands as a dynamic and integral component of the nation's educational landscape, comprising a diverse array of universities, colleges, and institutes. Offering a wide spectrum of educational opportunities, from undergraduate and postgraduate degrees to vocational education, professional certifications, and doctoral programs, the market plays a pivotal role in shaping the academic and professional trajectories of individuals. Besides this, the applications of higher education in the United States are far-reaching, contributing not only to career advancement but also fueling research initiatives, skill development, personal growth, and community development, which is acting as another significant growth-inducing factor. Furthermore, the economic impact is substantial, fostering technological advancement and innovation. Apart from this, various institutions within the higher education market serve as hubs for networking and collaboration, enriching the educational experience and fostering a sense of community. Moreover, the U.S. higher education market is also a catalyst for individual growth, providing avenues for critical thinking, leadership development, and creativity. Its influence extends beyond the classroom, impacting the broader aspects of society and contributing to economic growth. As a key player in the education landscape, the United States higher education market will continue to evolve over the forecasted period.

United States Higher Education Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for ​2025-2033​. Our report has categorized the market based on component, deployment mode, course type, learning type, and end user.

Component Insights:

• Solutions
  • Student Information Management System
  • Content Collaboration
  • Data Security and Compliance
  • Campus Management
  • Others
• Services
  • Managed Services
  • Professional Services
     

The report has provided a detailed breakup and analysis of the market based on the component. This includes solutions (student information management system, content collaboration, data security and compliance, campus management, and others) and services (managed services and professional services).

Deployment Mode Insights:

• On-premises
• Cloud-based
   

A detailed breakup and analysis of the market based on the deployment mode have also been provided in the report. This includes on-premises and cloud-based.

Course Type Insights:

• Arts
• Economics
• Engineering
• Law
• Science
• Others
   

The report has provided a detailed breakup and analysis of the market based on the course type. This includes arts, economics, engineering, law, science, and others.

Learning Type Insights:

• Online
• Offline
   

A detailed breakup and analysis of the market based on the learning type have also been provided in the report. This includes online and offline.

End User Insights:

• State Universities
• Community Colleges
• Private Colleges
   

The report has provided a detailed breakup and analysis of the market based on the end user. This includes state universities, community colleges, and private colleges.

Regional Insights: 

• Northeast 
• Midwest 
• South 
• West 
   

The report has also provided a comprehensive analysis of all the major regional markets, which include Northeast, Midwest, South, and West. 

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

United States Higher Education Market Report Coverage:

Key Questions Answered in This Report:

• How has the United States higher education market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the United States higher education market?
• What is the breakup of the United States higher education market on the basis of component?
• What is the breakup of the United States higher education market on the basis of deployment mode?
• What is the breakup of the United States higher education market on the basis of course type?
• What is the breakup of the United States higher education market on the basis of learning type?
• What is the breakup of the United States higher education market on the basis of end user?
• What are the various stages in the value chain of the United States higher education market? 
• What are the key driving factors and challenges in the United States higher education?
• What is the structure of the United States higher education market and who are the key players?
• What is the degree of competition in the United States higher education market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the United States higher education market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the United States higher education market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the United States higher education industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.