Saudi Arabia Craft Beer Market

Market Overview:

The Saudi Arabia craft beer market size is projected to exhibit a growth rate (CAGR) of 23.24% during 2024-2032. The growing interest in non-alcoholic craft beers, rapid technological advancements, burgeoning tourism industry in the country, the emergence of e-commerce platforms, and the increasing strategic partnerships between local distributors and international craft beer brands represent some of the key factors driving the market.

Craft beer refers to a type of beverage known for its artisanal quality, distinctive flavors, and traditional brewing methods. It is produced in smaller batches by independent breweries, allowing for a greater focus on quality, flavor, and brewing technique. Craft beers are available in a wide range of types, including ales, lagers, stouts, porters, and more, each offering unique tastes and experiences. They are produced using water, malt, hops, and yeast, with additional elements like fruits, spices, or herbs to create unique flavor profiles. Craft beers are known for their diverse properties, such as varied alcohol content, bitterness levels, and flavor profiles. They find applications in various settings, such as casual dining, social gatherings, fine dining, and special events. Moreover, craft beers are lauded for their artisanal quality, unique flavor profiles, and ability to meet consumer demand for premium, locally-produced products.

Saudi Arabia Craft Beer Market Trends:

The growing interest in non-alcoholic craft beers, driven by the ongoing shift towards health-consciousness and the desire for more sophisticated beverage options, is favoring the market growth. Moreover, the rising food and beverage (F&B) industry in the region, encouraging restaurants to pair their offerings with beverages that complement and enhance the dining experience, is supporting the market growth. Along with this, rapid technological advancements and innovations in brewing technology that allow for the production of high-quality craft beer are fostering the market growth. In line with this, the introduction of innovative packaging that ensures longer shelf life and easier distribution of the product are acting as growth-inducing factors. Besides this, the burgeoning tourism industry in Saudi Arabia, prompting the demand for diverse and high-quality beverage options, is creating a positive outlook for the market growth. Furthermore, the growing popularity of sustainability and environmental consciousness among consumers, encouraging breweries to utilize locally sourced ingredients and minimize water usage is providing an impetus to the market growth. Apart from this, the rising shift towards premiumization in the beverage industry, as consumers are willing to pay more for high-quality, artisanal products, is boosting the market growth. In addition to this, the increasing strategic partnerships between local distributors and international craft beer brands to navigate the regulatory landscape and cater to local tastes and preferences are driving the market growth. Moreover, the emergence of e-commerce platforms offering new distribution channels for craft beer brands is stimulating the market growth. Additionally, the burgeoning demand for unique and diverse flavor profiles in craft beers with varying styles and tastes is providing a considerable boost to the market growth.

Saudi Arabia Craft Beer Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on product type, age group, and distribution channel.

Product Type Insights:

• Ales
• Lagers
• Others
   

The report has provided a detailed breakup and analysis of the market based on the product type. This includes ales, lagers, and others.

Age Group Insights:

• 21-35 Years Old
• 40-54 Years Old
• 55 Years and Above
   

A detailed breakup and analysis of the market based on the age group have also been provided in the report. This includes 21-35 years old, 40-54 years old, and 55 years and above.

Distribution Channel Insights:

• On-Trade
• Off-Trade
   

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes on-trade and off-trade.

Regional Insights:

• Northern and Central Region
• Western Region
• Eastern Region
• Southern Region
   

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Saudi Arabia Craft Beer Market Report Coverage:

Key Questions Answered in This Report:

• How has the Saudi Arabia craft beer market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Saudi Arabia craft beer market?
• What is the breakup of the Saudi Arabia craft beer market on the basis of product type?
• What is the breakup of the Saudi Arabia craft beer market on the basis of age group?
• What is the breakup of the Saudi Arabia craft beer market on the basis of distribution channel?
• What are the various stages in the value chain of the Saudi Arabia craft beer market? 
• What are the key driving factors and challenges in the Saudi Arabia craft beer?
• What is the structure of the Saudi Arabia craft beer market and who are the key players?
• What is the degree of competition in the Saudi Arabia craft beer market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia craft beer market from 2018-2032.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia craft beer market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia craft beer industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.